According to the policy approved by ICANN, the Internet Corporation for Assigned Names and Numbers, the contact info a domain name is registered with must be correct and accurate all the time. Furthermore, this info is freely visible on WHOIS sites and while this may be okay for firms, it may not be very convenient for individuals, since anybody can view their names and their personal postal and email addresses, especially in an age when identity fraud is not that infrequent. This is why domain name registrars have launched a service that conceals the details of their clients without modifying them. The service is referred to as ID Protection, Privacy Protection or WHOIS Protection. If it’s enabled, people will view the details of the registrar, not the domain owner’s, if they do a WHOIS lookup. The ID Protection service is supported by all generic top-level domain name extensions, but it is still impossible to hide your details with some country-code ones.